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Immerse yourself in our expert opinion on what’s happening in the events industry – you’ll be glad you did!
The Future of B2B Events Looks A Lot Like B2C
Let’s be real, most B2B events aren’t exactly known for sparking excitement. But in today’s experience-driven economy, that’s no longer good enough. We recently ...
Event Professionals: Your Work Matters
Gratitude for Event Professionals As we approach the end of the year, we at BeEvents want to express our immense gratitude for you—the talented and ...
Extend the Impact of Your Event
Human connection is at the core of any successful event. As social creatures, people crave connection, especially in a time when loneliness and disconnection are ...
Embrace Holistic Sustainability
Each year, our leader, Ryan Hanson, steps away from the daily routine to immerse himself in the BizBash Leadership Summit. This summit gathers the industry’s ...
The Power of Gathering
Each year, our leader, Ryan Hanson, steps away from the daily routine to immerse himself in the BizBash Leadership Summit. This summit gathers the industry’s ...
Prioritize Purposeful Attendee Engagement
Every year, our leader, Ryan Hanson, takes a step back from his desk to attend the BizBash Leadership Summit. This summit gathers the industry’s top ...
Level Up Your Experience Design
Does this sound familiar? There’s only time to react, you can’t explore new ways to achieve success. Higher-ups insist on sticking to the playbook, you ...
The Event Impact Equation
Do you ever wonder about the true impact of your event experiences? It’s worth considering. Measuring results to demonstrate your event has met its objective ...
Everyone Deserves to Love Their Work
Relentless deadlines, ever-tightening budgets, lack of buy-in, and the constant pressure to deliver major results. Sound familiar? It’s no secret that the events industry is ...
Harness Greater Budgetary Impact Using Smart Experience Design
Budgetary constraints aren’t limitations but opportunities for innovation and creativity. With strategic decision-making and creative design, every dollar spent contributes to creating unforgettable experiences. It ...
Level Up Your Corporate Events
In a world where we have to fight for attendees’ time and attention, gamification is more relevant than it has ever been in corporate events. ...
Top Team Building Activities in Minneapolis
Teamwork makes the dream work! When it comes to fostering camaraderie and boosting team spirit, Minneapolis offers a plethora of exciting and unique team-building activities. ...
10 Unique Venues in Minneapolis
Looking for the perfect venue to host your next corporate event in Minneapolis? Look no further! We’ve compiled a list of 10 unique venues that ...
Your Event Design is Lacking
Fact: Meeting and event planners and producers are still under stress. Constraints of time, resources and talent in a chaotically changing workplace, and a world ...
The Power of Empathy in Event Design
Empathy is more than a buzzword, it is the cornerstone of creating intentionally designed experiences that connect with audiences. So what exactly is empathy? Empathy ...
2023 Event Trends
At BeEvents, we are always looking ahead to what comes next. As a company built upon curiosity, we are driven to learn and understand what ...
CES 2023
I had the opportunity to spend the first week of 2023 in Las Vegas. No it wasn’t all for fun. We were there for CES, ...
Event Planning
One of the most important steps in working with a creative agency is building a project brief. A project brief outlines the known information about ...
Event Design Strategy
Event environments and engagements are symbiotic. They are both methods to emotionally connect with your attendees, but are distinctive in nature. They are equally important. ...
Design Theory
One of the most compelling ways to design an event is to take the audience on an adventure. Similar to Alice following the White Rabbit ...
The Big Three
Create impactful event environments by focusing on three spaces and doing them really well. When you focus on the main areas of your environment you ...
Finding a Creative Soulmate
Most companies, at one point or another, will hire a creative agency. Whether it is to produce a spectacular event or collaborate on an advertising ...
Producing Sustainable Events
At BeEvents, we are hyper-aware of the environmental impact of the events industry. Events are created for the moment, and once the moment is over, ...
If You Plan It, Will They Come?
Now that we have become accustomed to a virtual world, we understand that there is a shift in event engagement. Engagement exceeds the moment, day ...
2022 Event Trends
At BeEvents, we are always looking ahead to what comes next. As a company built upon curiosity, we are driven to learn and understand what ...
Food & Beverage Trends
Recently a client asked about how they could fulfill their catering minimum more creatively at their upcoming event. My thoughts? Ditch the menu and deliver ...
Reimagining Live Events
I won’t lie: the virtual events I experienced over the last year regularly leave me feeling… meh. Often, I felt great anticipation for promises of ...
A Guide to Creating Meaningful Event Engagements
Providing meaningful ways for your audience to engage is how you take your event from ordinary to extraordinary! Event engagement is all about the attendee ...
Reflecting on Event Accessibility
Last year I had the opportunity to facilitate a panel discussion on event accessibility and attendee belonging at Event Tech Live. After reflecting on the experience, here ...
2022 Event Trends
At BeEvents, we are always looking ahead to what comes next. As a company built upon curiosity, we are driven to learn and understand what ...
Hybrid Events
Considerations for Designing a Hybrid Experience
Event Planning in Uncertain Times
How a Creative Partner Can Help































